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The sheer baby pink tint is so subtle it just perks up my lips without looking like I’ve got anything on. And the strawberry scent is genuinely sweet, not artificial—it’s been my go-to all afternoon and they still feel soft.

Strawberry soft serve is exactly right—the scent is sweet without being cloying, and it's genuinely silky rather than waxy. My lips stayed moisturized through a whole afternoon of running errands, which my usual balms never manage. The sheer pink is a nice bonus, too.

The baby pink tint is so subtle it just makes my lips look healthier, not painted. It glides on like butter and that strawberry soft serve scent is exactly as sweet as the name promises, without being sticky.